Consumers have evolved, and they’re ignoring traditional marketing. What is your business doing to evolve with them?
No one likes to receive interruptive marketing, and consumers have evolved to become experts at blocking out marketing messages they don’t want to receive. Yet, many companies still practice archaic, disruptive and brand-destructive marketing.
So, how does inbound marketing differ? Inbound marketing combines SEO, paid search, social media, content marketing and marketing automation across various platforms to attract consumers to your digital properties and then convert them into qualified leads and customers in a strategic and measurable way. We don’t hit and hope - we plan, execute, measure and adjust.
Furthemore, inbound content marketing attracts 3 times as many leads as traditional outbound marketing.
Our experience in inbound marketing is extensive across many different industries, and we’ve already achieved platinum partner status with inbound marketing technologists and partner, HubSpot.
Your sales team will probably tell you that in-person (or on the phone) sales are better while, at the same time, e-commerce sales show impressive results.Read More