Your brand and your customers are in constantly-evolving relationship. Is that relationship building your business?
Businesses can’t afford large teams of account and relationship managers, and yet, there is still a pressing need to communicate regularly with customers and leads and build brand advocates.
Carefully crafted buyer journeys build your brand and improve efficiency. They can be developed and automated for every touchpoint in your business, whether it be a new sales lead or a post-customer service check-in.
We believe that effective buyer journeys should increase revenue, reduce costs and improve efficiency - without losing that human touch.
Your sales team will probably tell you that in-person (or on the phone) sales are better while, at the same time, e-commerce sales show impressive results.Read More