A person takes 3 to 5 seconds to evaluate your website before they make a decision to engage further or look elsewhere. We believe in creating websites that pass the blink test. The following essential considerations underscore all of our website design:
Be Inbound Friendly - Inbound content marketing attracts 3 times as many leads as traditional outbound marketing, but costs 62% less.
Be Conversion Friendly - Websites should convert anonymous visitors to known leads, and identify which returning customers are showing interest in upselling or cross-selling opportunities.
Evolve Constantly - The average lifespan of a website is between 12 and 18 months, but that figure continues to decrease. Growth-driven design and agility are core League methodologies.
Emphasize User Experience - We believe a website layout should be aligned with the way a user is expected to browse it, which ensures business outcomes are achieved.
Consider User Interface - our developers utilize app designs to their fullest, providing beautiful, easy-to-use and intuitive websites.
Be Brand Friendly - we will effectively communicate your brand positioning no matter what page the user lands on.
Deliver Real Value to Your Visitors - we do more than simply display static content. We provide your visitors with information from your backend systems - information that allows them to make informed decisions, but that costs you nothing.
BY Eamon Allan AT 05/03/2019 02:20 PM
Technology is changing the way we consume information. While the internet reaches more than four billion people this year, traditional media – including newspapers and advertising – are being replaced by digital media, a medium that’s growing exponentially.
BY David Jenkin AT 29/01/2019 01:23 PM
Personalisation in digital marketing is achieved through the deployment of “smart content”, which is content that has been segmented to be more relevant for the site visitor and is informed by relevant data.
BY Eamon Allan AT 22/01/2019 12:58 PM
If you are working as a marketing professional for an organisation, you will have your hands full with all the responsibilities of this position.
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